Understanding and Optimizing Your Website Speed


What is Page Speed? Page speed is the amount of time it takes for the content on a website’s page to fully load. In a world where people have come to expect instantaneous results, faster is better. In fact, nearly half of web users expect a site to…

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ssl-certificate

Why Your Website Needs an SSL Certificate


Have you ever noticed that some website URLs start with HTTP while others start with HTTPS? Maybe you’ve noticed a tiny lock icon in the top left corner of your browser? What exactly does it all mean? Websites that are HTTPS have an SSL……

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Louisiana Technology Park Feature: Using Technology to Maintain Productivity While Working From Home


Our CEO, Ben Marcel, was recently featured in an article for the Louisiana Technology Park about utilizing technology while working remotely, click here to read the full article! Key Takeaways What problems are entrepreneurs who are learning to…

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Coronavirus (COVID-19) Update


To the valued clients of Torapath Technologies,We have been monitoring COVID-19 (Coronavirus) very carefully. Our governor announced that all K-12 state public schools will be closed until April 13th. Most day cares and private schools also follow…

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instagram-for-business

5 Reasons You Need Instagram for Your Business


Instagram has entered the territory of “must” rather than “nice-to-have” when it comes to social marketing for businesses. There are a few key reasons why every business should have an Instagram account, and why you’re going to be pretty left out if…

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search-rank-aggregators

Improving Your Local Search Ranking With Data Aggregators | What You Need To Know


Data aggregators run the world. The world of local search, any way. Data aggregators supply information to major search engines like Google, which means that having good business listing info on data aggregators can help it get right on Google.…

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How to Respond to Positive Reviews


A good or bad reputation can mean the difference between a business thriving and expanding, or closing their doors for good. In the digital age, a business’s reputation is controlled by consumers using online review platforms like Yelp, Google and…

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Torapath Technologies Launches The Website For The Kabuki Dancers – Artists With A Message!


We are excited to announce the launch of one of our latest websites for The Kabuki Dancers! The Kabuki Dancers are a group of performing artists from the Acadiana area of Louisiana that work within the community to inform and influence positivity in…

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Torapath Technologies Launches The Brand New Website For Sync Wellness!


We are excited to announce the launch of our latest website for Sync Wellness! Sync is a full-service concierge Professional Grade supplement provider. Sync helps their clients reach their wellness goals through one-on-one tailored analysis and…

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An Introduction to Digital Advertising Metrics


Choosing the right digital advertising metrics to track and measure is crucial to your campaign’s success. If you aren’t tracking advertising efforts correctly, you’ll never know what’s working and what channels to focus your advertising dollars……

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What are Listings and Why Do They Matter?


Listings are an online summary of essential information for your business that serve as a powerful tool to help customers find you online and in real life. Here’s what you need to know: NAP+W No, we didn’t fall asleep on the keyboard. NAP+W is the…

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8 Tactics to Make Your Website Load Faster


What is Page Speed? Page speed is the amount of time it takes for the content on a website’s page to fully load. In a world where people have come to expect instantaneous results, faster is better. In fact, nearly half of web users expect a site to…

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