What are Listings and Why Do They Matter?


Listings are an online summary of essential information for your business that serve as a powerful tool to help customers find you online and in real life. Here’s what you need to know: NAP+W No, we didn’t fall asleep on the keyboard. NAP+W is the…

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page-speed

8 Tactics to Make Your Website Load Faster


What is Page Speed? Page speed is the amount of time it takes for the content on a website’s page to fully load. In a world where people have come to expect instantaneous results, faster is better. In fact, nearly half of web users expect a site to…

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seo-audit-for-local-businesses

How to Perform a Local SEO Audit for Your Business In 12 Short Steps


Businesses on page 2 of the SERP might as well not exist. It sounds harsh but it’s simply the reality that we all need to accept. You know the drill—you want pizza so you get on your phone and do a search. Google presents its top 3 local options in…

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3 SEO Tips to Improve Your Keyword Research


Have you heard that improving your SEO will help you get found online more easily? You’ve probably heard that implementing keywords into the content on your website, blog, and URL are key strategies for improving your SEO ranking. However,…

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business-listings-accurate

6 Reasons Your Local Business Listings Need to Be Accurate


As a business, how likely is it that potential customers will come through your door?  The whole point of an online presence is to entice customers into your store, your leasing office or your showroom so you can convert them to paying customers…

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Option's Foundation Shout-Out

May is Mental Health Awareness Month!


In honor, we are giving a shout-out to one of our web design, SEO and social media clients, Option's Founation, Inc. Options Foundation is a non-profit organization located here in Baton Rouge, LA. dedicated to providing quality, affordable housing…

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5 Signs Of An SEO Scam | Torapath Technologies

Dealing With An SEO Scam? Here Are 5 Signs:


By: Mikala Morgan, Online Presence Strategist, Torapath Technologies Just a few weeks ago, a friend of mine who owns a small business was contacted via phone from an agency located in Dallas, TX, who claimed that they could "guarantee her business's…

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5 Signs Of An SEO Scam | Torapath Technologies

Dealing With A SEO Scam? Here Are 5 Signs:


By: Mikala Morgan, Online Presence Strategist, Torapath Technologies Just a few weeks ago, a friend of mine who owns a small business was contacted via phone from an agency located in Dallas, TX, who claimed that they could "guarantee her business's…

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Shocking Statistic About Local Search Rankings

Here’s Why Your Business Should Be Worried About Local Search Rankings


6 Local SEO Stats Every Online Marketer Needs To Know Via Search Engine Land  Trying to make the case for local search engine optimization (SEO), or wondering how you can improve your existing efforts? Columnist Jayson DeMers has you covered. Jayson…

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